The Go-Giver: A Little Story About a Powerful Business Idea By Bob Burg and John David Mann
“Burg and Mann have crafted a business parable that is drawing comparisons with Dr. Spencer Johnson’s wildly popular 1998 book Who Moved My Cheese?… How one receives this message may vary, but learning and understanding it is essential … the world always needs a fresh approach to its most important messages. For this purpose The Go-Giver is a great way to continue to spread a positive and enriching message.” —Soundview Executive Book Alert
To Purchase Click Here: The Go-Giver: A Little Story About a Powerful Business Ideas
Go-Givers Sell More By Bob Burg and John David Mann
Description of Book from Amazon: A practical guide that makes giving the cornerstone of a powerful and effective approach to selling.
Most of us think of sales as convincing potential customers to do something they don’t really want to. This mentality sets up an adversarial relationship and makes the sales process much harder than it has to be.
As Burg and Mann demonstrate, it’s far more productive (and satisfying) when salespeople think like Go-Givers. Cultivate a trusting relationship and focus exclusively on creating value for the other person, say the authors, and great results will follow automatically.
To Purchase Click Here: Go-Givers Sell More
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